The news came from the official tweet of Playstation, in which Sony interactive entertainment called for opposition to the increasing hate crime activities. In addition, Sie also announced that they would report to stop AAPI
Hate, a non-profit organization, donates and urges others to educate themselves about what’s going on and donate if they can.
“We are disturbed by the recent pattern of violence against Asian American and Pacific Islander communities, and it’s time to act. Sie is reporting to stop AAPI
We hope you can join us. Click here to learn how to help. “
Although Sony is a Japanese company, it has a large number of markets in Asian countries and regions as well as in Western markets. In addition, there is no doubt that there is a wide range of players with Playstation products, which makes Playstation invest more in this issue, similar to last year’s increase in people’s awareness of the “black life expensive” (BLM) movement.
Despite the fact that the hate message for Asian American users has clearly risen over the past year, PlayStation has been able to deliver a clear message. Under the simple science popularization, it is reported that hate crimes among Asian Americans in various news and media, such as CNN and NBC, rose by at least 150 last year, and the number of Asian Americans reported as targets of harassment has increased 500 times in the past two months alone.
Of course, some critics may say that this is just an attempt by a brand to signal a relevant social movement for immediate attention. For example, many social media users criticized the BLM video on twitch for similar reasons, because many people found that the vast majority of white anchors were involved, which changed their taste. However, apart from personal feelings, PlayStation makes more players aware of the importance of this issue. In addition, it is clear that Playstation and Sony, given their brand and company history, will sincerely support this social movement.
Microsoft, Bethesda, Ubisoft, Activision Blizzard, Bungie, etc. have made their voices: